The Korean skincare routine in 7 easy steps

Korean skincare routines are gaining popularity nowadays, and for good reasons! Look at a few of the biggest stars in Korea at the moment — Park Shin Hye, Kim Ji Won, Bae Suzy — and you will notice that one thing they all have in common is their flawless, dewy complexion! Hydrating, nourishing and right on time for the cold season, here is the… Read More


This Summer’s Best Asian Beauty Trends

Many have turned to Asian trends in past years, as Asian beauty looks are known to promote youthfulness and natural, lighter makeup looks. With the rise of Korean beauty giants in Western countries and consequently easier access to such products, it is not surprising to see beauty fanatics adorning Eastern trends and adding their own twist to it, making it their own. This summer,… Read More